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OpenAI Builds 'AI Army' to Reach $100 Billion Revenue Target

OpenAI is establishing an 'army of AI consultants' to achieve its $100 billion revenue target by 2027. This strategic move aims to overcome barriers to corporate adoption of AI technologies and lead industry transformation. The initiative leverages breakthrough products like Operator, GPT-5, and Codex to accelerate industrial AI integration.

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OpenAI Builds 'AI Army' to Reach $100 Billion Revenue Target

OpenAI's $100 Billion Vision and AI Army

AI giant OpenAI is implementing a radical strategy shift to achieve its goal of generating $100 billion in revenue by 2027. The company is activating plans to establish a large-scale 'army of AI consultants' to reach this ambitious target. This move aims to solve the 'corporate adaptation' problem, one of the biggest obstacles to the widespread adoption of AI technologies in business. OpenAI plans to directly integrate its latest technologies into companies through this consulting network, aiming to multiply the speed of industrial AI adoption.

Technological Infrastructure and New Products: Operator, GPT-5 and Codex

Behind OpenAI's consulting army lie the groundbreaking products it has recently announced. The AI agent named Operator, mentioned in web sources, stands out as a critical component of this strategy. Operator has the capacity to use a web browser like a human, automating repetitive tasks such as form filling, ordering, and data collection. This technology appears to be offered directly within the consulting service scope to increase companies' operational efficiency.

Another significant development is the launch of GPT-5. According to sources, GPT-5 will no longer be a pure language model but will become an integrated system that also includes OpenAI's O-series capabilities like chain-of-thought reasoning. This fusion will significantly enhance the model's complex problem-solving and reasoning abilities. Interestingly, OpenAI intends to offer this new integrated model for free and unlimited use. This aligns with the company's strategy to maximize market penetration and build a broad user base for its consulting services.

The Tool That Will Transform the Software World: Codex

OpenAI's latest bombshell in the programming field is Codex. This advanced system represents a fundamental shift in how software is developed, enabling natural language instructions to be converted directly into functional code. Codex is expected to dramatically reduce development time and lower the barrier to entry for programming, potentially creating millions of new developers worldwide. When combined with Operator's automation capabilities and GPT-5's reasoning power, Codex completes a powerful triad of technologies that OpenAI's consulting army will deploy to transform business operations across industries.

The consulting initiative represents a fundamental shift from OpenAI's previous product-focused approach to a comprehensive service model. By deploying thousands of AI consultants globally, the company aims to provide hands-on implementation support, customized integration solutions, and ongoing optimization services. This human-AI hybrid approach addresses the critical gap between advanced AI capabilities and practical business application, potentially accelerating AI adoption across sectors from finance and healthcare to manufacturing and retail.

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